The experience is the product

What you make people feel is as important as what you make


Tricky Business is a product design studio that uses an approach called Human Experience Design.


How we work

01. Accelerator

Tactical engagements typically involve a one or two day workshop in which we accelerate your product vision into a defined experience and deliver experiments ready for testing.

Contact us to organise a workshop
02. Leadership

Embedded within your team our consultants will gain an understanding of the internal landscape and take a strategic approach to improving your product experience.

Talk to one of our UX Leaders now
03. The whole enchilada

We have a full range of capabilities to support your product development, from vision-setting through to the development and ongoing enhancement of the experience.

Tell us about your project




Contact us for an informal chat about how we can help you develop your product/s. Or email us your details and we’ll get straight back to you.

How To Reach US

Tricky Business is located in the beautiful market town of Berkhamsted, only 25 miles north-west of London. We can be reached by rail from Euston Station, or by car from junction 20 of the M25 and heading north on the A41.